The after-hours enquiry problem (and what it's really costing you)

If you run a clinic, salon or agency, look at when your enquiries actually land. For most local businesses, 40–60% arrive outside opening hours — evenings, weekends, lunch breaks.

The problem isn't that people aren't interested. It's that interest is perishable. A visitor who asks 'how much for a HydraFacial?' at 9pm will book with whoever answers first — and by morning, that's rarely you.

An always-on assistant flips this. It answers instantly from your pricing and policies, captures the lead, and offers a time — turning a 9pm question into a Saturday booking before a competitor ever sees it.

The best part: these are customers you were already attracting. You're not spending more on marketing — you're just stopping the leak at the bottom of the funnel.